Thursday, September 23, 2010

Expenses


If you don't read Seth Godin's blog everyday, you're missing out. Period.

Today's discussion centers around trying to pinch pennies in a market that doesn't spend pennies. From what I am seeing, Seth is right. "[Those] who can afford to pay for service, often choose to pay for service." What they are paying for from you though, is what they can't get somewhere else. That's that piece I am trying to understand (and hopefully learn to market to!)

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